Social Beta has been a host for e-culture events for 5 years by now. Its expertise focuses on the field of developments in e-culture, creative industries and event management. The foundation is led by Egid van Houtem who has established a media culture specialization. The partner is involved in practical research projects: for example with Saxion University of applied sciences regarding Public Digital Screens and in the city of Heerlen with a smart citizen project concerning environmental data gathering and citizen empowerment. In recent years, Social Beta was involved in developing new digital products in interdisciplinary creative teams, as executive partner for the Interreg IV-A project Creative Drive.